Hey, I’m Arianne Anabuki 👋
I’m a mixed-method user experience researcher
with a background in digital marketing and strategic planning.
My Approach
Over the past 9 years, I have been tailoring research approaches to solve problems for both users and businesses, including early-stage startups, agencies, and enterprise corporations. I’m passionate about studying human behavior, cultures, and their relationship with technology to create growth-oriented product solutions and user-centered experiences.
Specialties
Generative Research
Evaluative Research
Information Architecture
UX Strategy
Market Research
Workshop Facilitation
Stakeholder Management
Technical Writing & Editing
Forecasting
Portfolio
_Project
Discovery and Usability Research
Boosted dashboard satisfaction by 75% with a user-centric redesign of a SaaS EdTech product.
Role: User Researcher
Methods: Contextual Inquiry + Usability Testing
Skills: Interviewing / Synthesizing / Facilitating / Design Critique / Stakeholder Management
Deliverables: Research Summaries
_Project
Generative Research Strategy & Process
Achieved a 73% implementation rate of recommended business resource planning and organizing strategies to enhance employee experience for the largest brewing company in Latin America.
Role: User Researcher
Methods: In-depth Qualitative Interview + Journey Mapping + Prioritization Workshop
Skills: Interviewing / Synthesizing / Facilitating / Stakeholder Management
Deliverables: Journey Map + Research Summaries + Action Plan Template
_Project
Persona-Based Scenarios Research
Enabled teams to prioritize product features and create strategic marketing campaigns through the development of effective user personas.
Role: User Researcher
Methods: In-depth Qualitative Interview + Survey + Collaborative Workshop
Skills: Interviewing / Synthesizing / Facilitating
Deliverables: Persona Template
_Project
Evaluative Research Study
Designing an internal dashboard to manage the end-to-end experience of candidates recruitment and customer acquisition process for an HR startup.
Role: UX Researcher / UX Designer
Methods: In-depth Qualitative Interview + Survey + Tree Testing + Collaborative Workshop + Information Architecture + Usability Testing
Skills: Interviewing / Synthesizing / Facilitating / Design Critique
Deliverables: Research Presentation
Let’s connect 👉
arianne.anabuki@gmail.com